We believe there is always a better way to do business and make a positive impact. Betterway embraces new perspectives, experiences and ideas, leading to the betterment of people and our planet, and influences the products we design as well as the partnerships we forge. With a shared vision of a better way, we are stronger together.
As consumers become increasingly environmentally conscious, sustainability has become a major factor in purchasing decisions. From reducing waste to minimizing carbon footprints, people are looking for products that align with their values. At our company, we understand the importance of providing products that not only look great, but also have a positive impact on the planet. That's why we have made it our mission to seek out and collaborate with suppliers who share our commitment to sustainability.
Gemline is one of the most innovative and active suppliers in the world when it comes to sustainable practices. They use environmentally-friendly materials, minimize waste, and reduce their carbon footprint through efficient production processes. They also prioritize ethical labor practices, ensuring that the people who make their products are treated fairly and with respect.
People are the heart and soul of our business. We are committed to promoting a positive and empowering culture that is collaborative, purposeful and transparent, championing our employees, customers, communities and business partners.
We believe in being responsible stewards of the planet. By taking purposeful action to minimize our environmental footprint, we are helping to protect our planet for generations to come.
We are focused on offering responsible products that are free of chemicals that endanger people and the planet, and products that use recycled or renewable materials and promote reuse.
Good enough is not good enough. Giving back is part of who we are, whether it’s time, monetary contributions, in-kind donations or partnering with brands that also give back. Gemline has always been an active and engaged member of the surrounding community, and 2022 was no different. Gemline donated over $740,000 USD in cash and in-kind donations to charitable causes including Ukraine humanitarian relief efforts, as well as health and wellness programs, housing and human welfare programs, and leadership activities in our local community of Lawrence, MA, one of the largest gateway cities in the Commonwealth of Massachusetts. Among others, Gemline is a proud supporter of the Boys & Girls Club of Lawrence, One Family Inc., Northern Essex Community College and the Greater Lawrence Family Health Center.
Gemline is committed to upholding the highest possible standards of ethical, moral and legal business conduct. Respect for people and pride in our products are fundamental principles at Gemline. Ensuring their products are safe and those individuals involved in producing our goods experience a healthy and safe working environment anywhere in the supply chain is important.
When selecting new vendor partners, Gemline ensures their business practices are aligned with our Gemline Code of Conduct. Once a vendor partnership commences, they engage third parties to conduct audits that follow international standards like SMETA, BSCI, and SA 8000 to ensure that their social and ethical sourcing guidelines are met in all facilities and factories. Since 2019, Gemline has conducted over 95 audits. 100% of their Tier 1 suppliers completed a social accountability audit in 2022.
Gemline’s approach to compliance is multifaceted. They conduct multiple checks along the product design and development process to make certain that products are built to meet their high standards for safety and quality, while exceeding any regulatory requirements. They conduct both internal and third-party testing for restricted chemicals, confirming functional claims, tracing recycled materials to the source and obtaining proper product certifications.
In 2022, Gemline retained a DEI training and consulting firm to strengthen their DEI efforts. Training was provided for all Gemline employees, focusing on DEI awareness, inclusion and relationship building to enhance Gemline’s culture.
We are proud to partner with Gemline and all of their accomplishments, but also know there is much more to do. As we continue our journey, we will be expanding our current CSR initiatives, as well as taking on new ones. We are looking forward to creating a better way, together. By choosing sustainable products, you can communicate your commitment to the environment and make a positive impact on the planet. Contact us today to learn more about our sustainable promotional products and how we can help your brand make a difference.
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We believe there is always a better way to do business and make a positive impact. We partner with the world's best suppliers and are stronger together.